Support healthy motherhood journeys when you own this valuable resource site which offers nutrition and fitness guidance for new moms.

This 10-year-old blog helps moms as they navigate maintaining or beginning a healthy lifestyle while breastfeeding and raising children.

As the new owner, you'll be able to earn from programs that help increase breast milk while losing weight, and send nutritious recipes to support fitness goals to 1600 inboxes.

The website boasts 400+ articles written by a certified coach and trainer with a special focus on lifestyle and nutrition during pregnancy and child nutrition.  It's monetized through Mediavine display ads, affiliate links, and digital products. This mom-centered site averages over $1,200 a month with room to grow!

This mom-focused health and nutrition website listing includes:

• 400+articles
• 1600 email subscribers 
• Pinterest acct 
• Digital Products
  • All Programs (semi-exclusive rights to the Milky Mama's Postpartum Plan - Diet & Exercise Program)
  • Fitness Summer Series - 3 week series by Pro Wellness Trainer and Pro Fitness Coach
  • Christmas kids movie night printable pack 
  • Sugar free recipes ebook (to go with the 21 day sugar detox guide) 
  • 3 Day Milk Supply Reset Plan 
• Domain & website

Traffic

Google Analytics report for mid Feb - mid Mar 2026:

• 18k sessions
• 26k pgvws
• 16k users

Revenue

VigorItOut.com currently averages over $1200/m through MediaVine, Affiliates, and products.

• **Link to P&L

From the Seller

Operations

What are the operating procedures for running this business? Typical operating procedures for running Vigor it Out are weekly new posts, lots of new content on Pinterest (Pins for both the new posts and older content. I create approximately 3-5 new pins for each day). I work on Pinterest, searching for new keywords, updating old boards, sometimes creating new boards, etc. When there is additional time, I rework old posts into new ones, update older posts, create new digital products to complement the site, and interlink new content and products into older posts.

If you were going to keep the site, what steps would you take over the next 3 to 6 months to grow the income and traffic?

To grow traffic, I would lean more heavily into Pinterest. I would find a way to create more Pinterest content and find ways to pin it from various accounts as well for a broader reach. Growing traffic is directly related to growing income, but I would also focus on creating more content aimed at selling the courses that accompany the website. They are targeted to the viewers of that site and could perform well with more pageviews leading to them.

Will you continue working on the site, while it listed on the marketplace? Yes I plan to continue working the site in the manner I have been, creating new conetnt for both the website itself and it's Pinterest account.

Where is your site currently hosted, and where are the domain names currently registered? The site is currently hosted with Hostarmada and the domain names are registered with Bluehost.

Email Marketing

How often do you email your list? I no longer do. There is a list with approximately 2k followers but I haven't written them at all for 2+ years.

What is your current open rate and click rate? N/A

What service do you use for your email marketing campaigns? It was through Mailchimp.

Monetization

Where does most of your income generate from? Mediavine ads. Secondary is affiliate marketing.

How To Buy This Business

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