Shopping Community with 45,800 newsletter subscribers, 82k FB page
Shopping Community with 45,800 newsletter subscribers, 82k FB page
Overview
- Date added: Added 2 months ago
- Category: Established Sites For Sale
- Niche: Fashion, Lifestyle
- Status: Available
- Website live since: 2014
Description
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Description:
Gifts Happen Here is a shopping community. There are 45,800 people subscribed to the newsletter and another 82,000 followers on Facebook. The brand operated as a drop shipping business from 2014 until 2024. It earned a profit of $11,143 in 2023.
History Of The Business
Gifts Happen Here operated as a drop shipping eCommerce store until January 2024. It sold custom embroidered bags, holiday items and other household gifts.
~ In 2022 the business spent $40,080 on ads, and it earned $48,924 profit.
~ In January 2023 the business was sold to a new owner for $89,000.
~ In 2023, that new owner did not keep ads running, and the business earned $11,143 profit.
~ In January 2024 the owner set the Shopify store to inactive.
~ See the P&L for historical revenue
The business is now being sold as-is. All customer data and supplier data is included. As the new owner of Gifts Happen Here, you can choose to turn the Shopify store back on, or you could use the domain, email list, and Facebook page for something else entirely if you wish.
What's Included In The Sale
➤ All website files and database (Platform: WordPress)
➤ Domain giftshappenhere.com (can be pointed to Shopify, currently just a placeholder landing page)
➤ Shopify account
➤ Social media presence with the following accounts: Facebook = 87,000, Pinterest = 4,000
➤ Email list with 45,800 subscribers
Interview With The Seller
What are the daily, weekly, monthly operating procedures for running your website?
To run the business as an affiliate blog/newsletter as it is currently, you can simply add new blog posts and send the newsletter.
Or if you wish to turn the Shopify store back on, and continue selling e-commerce items via drop shipping, then you can add new products into Shopify as they are made available from suppliers. Posting on social media, monitoring Google Shopping campaigns, running & maintaining Facebook ads if desired, and creating email marketing campaigns if desired can all be suggested.
How does the business generate revenue?
This business operated 100% as a dropship business until December 2023.
What advice do you give the new owner, for how they should operate, improve and grow the website?
I have not been doing any marketing for the business, all growth is organic. No outside marketing has been done - which is a great opportunity for the new owner. The social media following, as well as email list, made up of shopping enthusiasts, can be utilized easily and are very targeted to buying. Running marketing campaigns would improve and grow the business further.
How often do you email your list? And, what is your current open rate and click rate?
I am currently only sending 2-3 emails a month right now. In the past, I have sent 3-4 a week with good success. It is a very clean list and has an average of 45% open rate.
Where is most of your income generated from?
Currently, most of the income is generated from Google Shopping campaigns, repeat customers and organic traffic. In the past I have been very successful with Facebook ads, however, haven't run any in the past 12 months due to working on other businesses.
How To Buy This Business
Contact us with any questions, and to inquire about this or any of our other listings below:
Revenue & Expenses
Listing Details
- Platform: Shopify
- Social Accounts Included: Facebook Page
- Approx. Social Followers: 45800
- Email List Subscribers: 82000
Submit an offer
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Contact Listing Agent:
Chelsea
This Fashion, Lifestyle niche website is for sale at Niche Investor. This digital property is earning (approx) and is listed at $24,444. The website launched in 2014. It's listed in the Established Sites For Sale category and is currently Available.
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